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Media, Communications and Journalism


Roberta Asahina, Ph.D.

Professor (Faculty Early Retirement Program)

(559) 278-5704 
McKee Fisk 232


Ph.D., Drama, Tufts University
M.A., Education, University of Utah
B.A., English, University of Utah

Teaching areas

Dr. Asahina supervises the Advertising Option and regularly teaches the following courses: MCJ 142, Advertising Procedures; MCJ 144, Advertising Copywriting; MCJ 146, Advertising Media; and MCJ 148, Strategic Advertising Campaigns. 

Dr. Asahina is the advisor to Alpha Delta Sigma, the college chapter of the American Advertising Federation, as well as the advisor to the National Student Advertising Competition Team representing California State University, Fresno.